2018 FIFA World Cup ads

2018 FIFA World Cup ads

We are aware that a lot of BIG brands are paying BIG bucks to get a spot in front of the world watching FIFA World Cup this year. And stats from previous World Cup prove it: during FIFA World Cup 2014, 3.2 billion people tuned in for the competition, 1.013 billion watched the final.

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Coke’s new flavours, because they Can!

Coke’s new flavours, because they Can!

Diet Coke (or Coca-cola light in some countries) was released in 1982 with a new formula than Coca-Cola. They recently released some new flavours around the world which make you wonder what’s the deal: Coca-Cola Peach Zero Sugar, Diet Coke Exotic Mango, Diet Coke Feisty Cherry, Coca-Cola Cherry Zero Sugar. The latter we were used to already.

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Is Advertising worth it?

Is Advertising worth it?

In this article we are asking the question: is advertising worth it? Is it worth the overtime, the sweat, the nerves?

 

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